National Account Manager

Kao UK
Job ID


Commercial lead as a National Account Manager within the Kao UK, Mass Business sector. Managing customer P&L’s and retailer relationships across the John Frieda, Precision Foam Colour and Biore Brands the successful candidate will be responsible for;


  • Delivering vs. the commercial KPIs with full P&L responsibility by account
  • Best in class customer management and amazing relationships
  • Ensuring Kao’s Brands win at the point of purchase in the customer
  • Hardwire best in class commercial processes and capabilities
  • Enriching and improving the total UK Mass business


  • Deliver and strive to exceed against budgeted Net Sales, Trade Spend and Marginal Income of Kao’s Mass brands within National Accounts
  • Lead the development and delivery of customer Joint Business Plans, working closely with the customer to ensure delivery of mutual KPIs and joint value creation
  • Manage a balanced set of commercial plans to understand the risks and opportunities by customer and effectively build contingency or stretch plans to ensure we deliver or exceed vs. our commercial goals
  • Collaborate with our internal Marketing, Category and Trade Marketing teams to formulate customer specific brand activation plans that will drive the instore fundamentals and presence of our brands
  • Lead the development and maintenance of a best in class commercial relationship with all accounts that enables Kao to have a disproportionate influence with the customer and thus maximise business growth and opportunities
  • Contribute positively to the total UK mass team via multifunctional project based work


  • 5 years’ experience in an account management / retail facing role in FMCG environment
  • Experience managing a top Grocery or High Street customer
  • Health and Beauty Experience preferred but not essential
  • Experience in managing a business with P&L accountability
  • Experience at working with multifunctional teams both internally and externally to deliver results
  • Demonstrated capability at driving the customer’s agenda within the business
  • BSc/BA Hons degree or equivalent – 2:1 or above


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